About Uplane (YC F25)

Companies waste billions on bad ads, mismatched landing pages, and poor budget allocation. Uplane fixes this by replacing a patchwork of agencies, spreadsheets, and siloed tools with one self-improving AI system. It creates ads, builds matching landing pages, allocates budgets across different channels, and more. We are building the AI engine that will manage and spend the world's marketing budget.

About The Role

We're seeking a highly skilled and proactive Full-Stack Software Engineer to join our team full-time, on-site in San Francisco. This role offers an excellent chance to take full ownership of features from concept to deployment within an early-stage startup setting.

Why Join

Be one of the first employees at a well-funded startup
Solve a massive problem in a massive market
Take ownership and grow quickly
Culture: fast-moving, ambitious, fun, humble

Responsibilities

Full-Stack Development: Design, build, and maintain scalable applications using Node.js, TypeScript, and Nuxt (Vue).
System Architecture: Architect and manage robust database schemas with PostgreSQL and Supabase, ensuring data integrity and performance.
Infrastructure & Operations: Manage deployments and background jobs using Render and Inngest, and assist in maintaining dedicated deployments on Microsoft Azure.
Product Ownership: Own projects across the full lifecycle, including concept development, implementation, deployment, and ongoing maintenance.
User-Centric Design: Apply sound product and design judgment to build user-centric software features aligned with current market and customer needs.
Collaboration: Collaborate closely with the operations team and customers via Slack and Notion to ensure technical solutions are aligned with user requirements.

Requirements

Bachelor’s or Master’s degree in Computer Science or a related field, or equivalent practical experience.
Minimum of 2 years full-time experience in software engineering, preferably in early-stage startups.
Frontend Expertise: Proficiency in building responsive frontends using React/Next or Vue.js and the Nuxt framework.
Backend Expertise: Strong backend development skills in TypeScript/Node.js and experience with PostgreSQL or relational databases.
Strong creative judgment with a sense for marketing.
Demonstrated ability to work independently.
Based in or willing to relocate to San Francisco; on-site presence required (Visa sponsorship will be provided if needed).

Nice to Have

Experience with Language Models and AI/ML integrations (OpenAI, Anthropic, Google, etc.).
Familiarity with serverless workflows or event-driven architecture (e.g., Inngest).
Previous touchpoints with marketing or AdTech are a plus.

Tech Stack

Frontend: Vue.js, Nuxt
Backend: Node.js, TypeScript, Inngest
AI Agents: LangGraph
Database: PostgreSQL (Supabase)
Infrastructure: Render, Inngest
Enterprise Cloud: Microsoft Azure (Dedicated Deployments)
Collaboration: Linear, GitHub, Slack, Notion

The future of marketing will be nothing like the past.

Performance marketing is a race to discover the creative angles, visuals, and messages that entertain, engage, and convert audiences before the competition does. Until now, that’s been a manual, messy, and painfully slow process.

We’re changing that. Uplane builds an AI autopilot for advertising. Our intelligent system generates, tests, and optimizes campaigns end-to-end, faster than any human team could dream of. From concept to creative to targeting to scaling, everything happens automatically, driven by real performance data.

This isn’t just another marketing tool. It’s the future of advertising where brands and creators focus on the vision, and AI takes care of winning the market.

If you want to shape the future and change how the world does marketing, you’ll fit right in.

Uplane

Founding Engineer (Full-Stack)

About the role